Yojana Summary

May 2024

Topic-4 : Khadi: A Legacy of Independence

Question : Examine the economic significance of Khadi, particularly in rural areas, and its contribution to grassroots development and women’s empowerment.

Khadi: The Fabric of India

• Handspun, handwoven natural fiber cloth (cotton, silk, wool)
• Coarse texture and versatility (clothing, scarves)
• Traditional production methods (charkha, handloom)
• Sustainable and embodies artisanal craftsmanship

India’s Rich Textile History

• Evidence of textile mastery found in ancient civilizations
• Indigo-dyed cotton and rose madder cloth from archaeological sites
• Greek and Roman records mention India’s high-quality textiles
• Ajanta and Ellora paintings showcase intricate designs

The Khadi Movement: A Symbol of Self-Reliance

• Launched by Mahatma Gandhi as part of the Swadeshi movement
• Promoted khadi (handspun, handwoven cloth) over British textiles
• Aimed to boycott foreign goods and encourage self-sufficiency
• Unified Indians across social classes through shared production
• Khadi became a symbol of national pride and cultural identity
• Empowered women through traditional spinning and weaving roles

Beyond Fabric: Empowering Lives and Culture

• Economic Engine: Creates jobs in rural areas, especially for those with traditional spinning and weaving skills. Supports sustainable livelihoods and grassroots development.
• Preserving Craftsmanship: Revives and sustains cottage industries, keeping traditional skills alive for future generations.
• Sustainable Choice: Biodegradable natural fibers and minimal chemical use make khadi eco-friendly.
• Cultural Legacy: Embodies self-reliance, simplicity, and traditional Indian values. Promotes cultural preservation.
• Women’s Empowerment: Provides opportunities for women to earn a living and gain economic independence.

Government Initiatives:

• Ministry of MSME & KVIC: Promote khadi through the Khadi and Village Industries Commission (KVIC).
• Khadi Mark: Launched in 2013 to guarantee product genuineness and promote khadi’s social, cultural, and environmental values.
• Fashion Design Collaboration: KVIC partners with designers to create appealing and competitive khadi products for domestic and international markets.
• Global Reach: MoUs signed with organizations to explore business opportunities overseas.
• Retail Expansion: Franchise scheme launched and partnerships established with retail chains to create “Khadi Korner” outlets.
• E-commerce Presence: Online marketing through platforms like Paytm.
• Reaching Youth: Introduction of trendy clothing like T-shirts, jeans, jackets, and “vicharvastra” (casual wear).
• Airport Outlets: Increased accessibility through sales outlets at domestic and international airports.